The people behind the SWS
This is our team

CEO
Business Punk and SEA Specialist
Our frontman not only has years of experience as a manager in a wide range of areas, from trading companies to advertising agencies to the spotlight as a band leader. He knows how to hit the right note, be it in a marketing campaign or at the next gig.

Chairman of the Supervisory Board
Specialist for AI-supported digital marketing campaigns
Development of campaigns that include and weight all channels according to their performance.

Supervisory Board Member
Head of SEA
Many years of experience and expertise in the area of SEA with Google Ads & Microsoft Ads in almost all industries and budget responsibility of 300 to 300,000 euros. Support of customers at national and international level.

Supervisory Board Member
SEA & Social Media Specialist
With extensive experience from projects with national and international companies, she sets the tone in various industries and makes brands shine online. A real SEA talent!

Human Resources
SEA and Digital Specialist
Cati has almost 20 years of experience in digital marketing. This includes her work in management at Google for leading agencies in the DACH region. After returning to Germany, she successfully founded her own digital agency, which successfully joined the Scandinavian agency group GENERAXION in 2022. Cati has a strong network and profound expertise in online marketing and the management of digital companies.

IT, Data Protection and Programming
Digital Transformation & Management Consulting
Strong focus on analog success and digital conversion measurement, years of experience in classic and digital marketing. From SEA to newsletters to websites and online shops.

Chief Sales & Marketing Officer
Sales and Marketing
Many years of sales and marketing experience in IT, project management and event management. Development of an accelerator program for start-ups. Key account management for franchise companies.

Head of Backoffice
Administrative Project Management
Responsible for the entire back office, including company and contract management. Responsible for budgeting, billing, controlling and reporting at company and project level.

Head of Academy
SEA, Analysis and Tracking Specialist
Experienced SEA consultant with a focus on tracking and further training. Over 7 years of professional experience in SEA/PPC and more than 10 years in online marketing. Specialized in franchise systems, B2B, lead generation, regional and eCommerce projects.

Online Marketing Manager
Dedicated and ambitious specialist in digital marketing. With extensive knowledge and practical experience, Eylem strives to develop innovative solutions and optimize digital strategies.
Extensive experience with Google Ads. Successful planning and implementation of online marketing campaigns in close cooperation with agencies and end customers.

Online Marketing Manager
Lukas is an experienced sales and marketing expert with a proven track record. In his previous role as a Google Ads account strategist, he has already served hundreds of end customers and agencies and has become familiar with many business areas.
Thanks to his intensive insights, he knows what works and how to achieve long-term marketing and business goals while enabling sustainable sales growth.

Online Marketing Manager
Many years of experience in the field of Google Ads. Successful support and implementation of online marketing campaigns in collaboration with agencies and end customers. Clear focus to develop customized solutions and strategies that achieve the customer’s marketing goals. Collaboration with cross-industry customers from the lead generation and eCommerce sectors.

Online Marketing Manager
Charismatic personality who quickly recognizes problems and errors and presents solutions in a clear and structured manner. Resilient, innovative and always ready to take on new challenges. A professional in the field of process optimization and project management with extensive experience in dealing with Google Ads, Microsoft Ads, Facebook/Meta and Instagram.

Senior Online Marketing Manager
Google Ads and Microsoft Advertising expert with years of experience in the large customer segment. Success in budget optimization, high ROI, customized strategies for large customers. Strong communication, customer-oriented. Valuable asset for your online marketing success.